Classification of Merchandise in Retail:
- Retail involves selling services or products at a small scale directly to consumers.
- Two main types of retailers are general merchandise stores and non-store retail formats.
- Department stores are the most common type, selling various products under one roof, often with specialized departments.
- Examples of department stores include discount stores, outlet stores, and category-specific stores.
Department Stores:
- Divided into departments specializing in different products.
- Offer a wide range of products with centralized management.
- Examples include discount stores (e.g., Walmart), outlet stores (e.g., Nike), and category-specific stores (e.g., Toys “R” Us).
Full Line Discount Stores:
- Sell various brand products at discounted prices.
- Provide a variety of products under one roof, including groceries, clothing, and home appliances.
- Examples include Walmart and Target.
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